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My main product


This is my final product. I will get a better packaging for it. Which will be made of flash paper.

The purposes of packaging are:-

Physical protection

Barrier protection

Containment or agglomeration

Information transmission

Marketing

Security

Convenience

Portion control

This packaging:-

Reflects a design that would be familiar to Mac users.

It signifies iPod in bold black letters using the default Apple font that all Mac users are familiar with.

The box was also designed to communicate the iPhone's’s purpose and to distinguish it from other Smartphones.

The idea is to hint at just how stylish and sleek the iPhone and how good is its image quality.

One side of the box features an iPhone at a 180 degree angle.

Apple says that:-

  1. Know what your customers expect from your brand and deliver it in all aspects of your product, from the product design to the package you ship it in.

  2. Your brand is much more than your logo: it’s everything the customer experiences when they interact with you. Evaluate all your customer touch-points to be sure they truly reflect your brand.

  3. Simplify your message and communicate it as directly as possible. Edit copy to its essence and wherever you can, use visuals to make your points.

  4. Be you, all the time. Great brands convey a company’s persona and they do it so consistently that the company feels like something more than a commercial enterprise. Your brand persona should be a reflection of who you are and what makes you different from every other company in your marketplace. Keep it consistent and keep it real.


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